As I sit here on my hotel balcony in sunny Mexico and watch the waves roll in I cannot help but have a “look ma, I made it” kind of moment. To be honest, I have this moment every time I am given the opportunity to travel. I am here to photograph another amazing love story, and I never take it lightly that I quite literally am living out the life I dreamed of for so long. As I was deciding what I wanted to record for todays podcast episode, this place and this view immediately inspired me. I want to share 3 ways you can start booking destination sessions!
1. Hashtags! Utilizing hashtags is so important for two main reasons! First off, anytime you travel for any reason, you should try to book or offer a free session for anyone in that area! I used to find people through location specific hashtags all the time, reach out, and either offer them a discount or just a free session! It is so great for your portfolio if you don’t have any destination images! Secondly, when you share those destination images, you want to make sure you are tagging the location and using location specific hashtags so other people can find you if they search for a photographer in that area!
2. Market yourself as a destination photographer! You cannot expect people to book you as a destination photographer if you don’t market yourself as one! A lot of photographers actually don’t want to travel so unless you are putting it out there, you can’t expect people to know! Even if you have never done a destination session of any kind, you can still put something like, “MN + worldwide photographer” or “MN based and always up for a new adventure!”. Make sure whatever phrase you go with is consistent on all your socials and your website! Educating your clients is key!
3. Pinterest! Anytime I finish editing a session or blog it, my VA automatically makes different kinds of pins and puts them on Pinterest! I had a Sedona engagement session go “viral” on Pinterest and now I get inquiries for AZ sessions pretty often! Putting in that extra effort of pinning your images once you’ve blogged or edited a session is so important! I clearly couldn’t fit in the time which is why I have a VA (read more about outsourcing HERE!), but it really is an important task to add to your routine!
I encourage you to start implementing all of these consistently! Booking destination sessions does not happen overnight, so do not get discouraged! The more consistent you are the closer you will get to achieving your goals!
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It's no secret that Instagram can often frustrate us as business owners. With an ever changing algorithm and feeling pressure to hop on every new trend it can get overwhelming. Here are 5 ways you can simplify it for yourself, but still serve your people!
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